



Swiggy is turning its Swiggy Minis, initially a no-code Shopify alternative for small businesses, into a link-in-bio service. It will act as a landing page that sellers can point their target customers to from their social media pages.
Swiggy will add integrations with Google Calendar for booking and Google Reviews for ratings. The discovery layer is being removed, focusing on repeat purchases.
The company plans to raise $1.25 billion through an IPO in India.