

12 hours ago4 min read
Airtel has rolled out one of its most beneficial customer offers in a long time, and this one is definitely not just limited to free data or OTT services. The telecom giant has announced that all Airtel users in India can now avail Adobe Express Premium for a year without spending a single rupee, which costs around Rs 4,000 per year.

This is not the first time that Airtel has surprised its customers with a free premium service. In fact, it has just rolled out one year of Perplexity Pro access to its customers. With Adobe Express Premium added to this list, it is clear that Airtel is trying to do more than just provide connectivity services. It is slowly but surely turning into a platform that provides access to digital tools along with connectivity, and this is definitely not something that we see every day in the Indian telecom industry.
What makes this offer even more attractive is the fact that it is available. Airtel has not restricted this free Adobe Express Premium subscription to its postpaid customers, as is usually the norm with such offers. Rather, this offer is available to all Airtel customers, including prepaid mobile, broadband (Wi-Fi), as well as DTH customers.
The process of claiming this subscription is quite simple. All that is required is that the user downloads the Airtel Thanks app and then logs in using their Airtel number. They then proceed to the Rewards section, where they can claim the Adobe Express Premium offer.
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Adobe Express Premium is for those who want professional designs without the hassle of using heavy-duty editing software. The subscription service allows users to access thousands of premium design templates, ranging from those specifically designed for Indian festivals, weddings, social media posts, and Indian businesses. This alone is very helpful for small-time creators and entrepreneurs who do not want to begin designs from scratch.
The premium service also allows users to access AI capabilities that make editing a breeze. Users can remove backgrounds instantly, create custom images, and even edit videos with just one tap. The features of auto captions, instant resize for different platforms, and one-click branding are very helpful for those who have to manage content on multiple platforms.
Adobe Express Premium comes with not only AI tools but also more than 30,000 professional fonts, best Adobe Stock images and videos, and a whopping 100GB of cloud storage. Additionally, users get to perform a maximum of 250 AI edits in a month, which is more than sufficient for any kind of content creation.
Adobe has also made sure that the app is more accessible to Indian users. The app is available in English, Hindi, Tamil, and Bengali languages. This is a small but significant addition that makes a huge difference to students, small businesses, and new creators in India.
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This free subscription to Adobe Express Premium will be most helpful to content creators, students, freelancers, small businesses, and marketing teams. Students can make use of it for presentations, projects, and creative assignments without having to spend a single penny extra. Content creators will have professional help for thumbnails, reels, posters, and social media posts. Small businesses can make use of it for campaign creatives, pitches, and quick edits without having to hire a designer for every project.
This will be the first experience with a premium Adobe service for many users, and this alone is an added benefit of their Airtel connection.
With Adobe Express Premium and Perplexity Pro both free for a year, Airtel suddenly becomes very tempting for anyone who is considering a change of networks. Although both services are only free for a year, the total package is one that is difficult to pass up. Even if the user doesn’t continue the services after the free year is up, a year of premium creative and AI services is a pretty good deal.
And with Airtel’s track record, there is always a possibility that they may choose to continue these free services or offer something else in the future. However, for now, Airtel is offering something of real value – and not just another quick promotion.
If you are considering a change of networks or are already with Airtel, this is definitely one promotion that you should not pass up.


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