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Paytm AI Soundbox Launches as India’s First Smart Business Assistant Powered by Artificial Intelligence

Paytm, the homegrown fintech leader of India, has formally launched the Paytm AI Soundbox, a significant step in how small and medium enterprises (SMBs) can implement artificial intelligence in their day-to-day activities. The announcement was made during the Global Fintech Festival (GFF), where Paytm showcased how AI can ease business management and introduce intelligence to daily merchant experiences.

Paytm AI Soundbox

The Paytm AI Soundbox isn't only a payment notification device—it's an AI business assistant meant to empower India's merchant community. It comes with a sophisticated AI assistant that speaks in 11 Indian languages and assists merchants in receiving real-time insights and answers from their payment history and business performance. By merely conversing with the Soundbox, traders are able to tap into useful intelligence, enabling them to make more informed business decisions without the use of intricate systems or tools.


The new-generation Soundbox is based on an Android platform, fusing robust software with intelligent design to enable future-proof scalability and upgrades. The device comes equipped with dual screens a front touchscreen for simple interaction and a top screen for immediate updates providing users with a seamless, intuitive experience. The Paytm Button feature offers merchants quick and easy access to key payment notifications and customer support, facilitating merchants to keep track of collections, transactions, and other business statistics easily through both visual and voice interfaces.


Designed for live business conditions, Paytm AI Soundbox accommodates dynamic QR payments, tap-to-pay, and card insertion transactions. Whether at the bustling café, neighborhood store, or supermarket, merchants can accept payments at a safe, rapid pace. Its WiFi and 4G ensure seamless functionality in indoor as well as outdoor configurations, removing connectivity issues that plague small business operations.


Vijay Shekhar Sharma, Paytm's CEO and founder, emphasized the importance of this innovation by saying,

“From bringing QR code-based mobile payments to innovating the mass-scale trust device, Soundbox, we are now entering the intelligence age with multiple AI-first products. With Paytm AI Soundbox, we are making the power of AI accessible to small and micro businesses across the country.”

He also underscored Paytm's effort to make AI inclusive, trustworthy, and secure, while fueling efficiency and expansion for millions of merchants.


The launch marks the beginning of a new age India's intelligence revolution, in which AI-powered tools will enable small and medium-sized businesses to grow faster, think smarter, and be more trusted by customers. Paytm's AI-first strategy continues to reinforce its leadership in fintech innovation, as technology not only drives payments but also empowers the individuals behind them.


With the Paytm AI Soundbox, India's traders now have at their disposal a smart, interactive, and intelligent assistant that combines payment capabilities with business intelligence enabling the next generation of growth in the country's digital economy.

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